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Casino gaming has set the bar so high in so many different areas of gaming that the mere suggestion that it could learn a thing or two from other sectors within the gaming industry is an opinion that can raise a few eyebrows. Hear us out.
Nobody is disputing the incredible advances that casino gaming has brought to the industry as a whole. Still, over the last few years, the rise of Collectible Card Games (CCG) and their ability to flourish in the current global landscape have raised some questions for those in other parts of the industry to address.
Don’t Stray Away From What Works
Although the vastness of the online casino world has been a collective success story, there’s a strong argument that there are some ideas that would’ve been best left unexplored. We’re not saying that this is something that has occurred throughout the industry. In fact, there have been some unbelievable ideas that have become popular beyond a casino gaming audience and have tapped into the mass, unexplored potential of the digital economy.
Some of these ideas include alternative payment casinos and slot games, which look to take the original design of slot games and combine them with some of the newer developments in the industry. Slot machine real money games use the same themes, audiovisuals, and in-game mechanics that became so revered in the world of conventional casino gaming throughout the mid to late 20th century.
However, they did not lose sight of the themes and ideas that were initially so revolutionary in the world of land-based gaming. By balancing the original appeal with contemporary digital designs, they were able to showcase the true potential, not just of slot gaming, but of casino games in general.
It’s an idea that has since strayed into social media marketing, as you can see in the link below, it does work for some companies, but some casinos throw a dart at a random board of ideas and expect to bring in a tidal wave of new customers – and this isn’t how the casino gaming industry, or any industry for that matter, works.
Quality Over Quantity
As somebody who enjoys collectible card games and would consider themselves a member of the digital community, there’s a quiet appreciation for those brands that do things quietly, find their audience, and tailor their needs accordingly.
Once you have found the CCG you most like, you will be spoilt for choice with the sheer volume of databases, character guides, internet forums, and social media content out there that is tailored to your specific needs; it’s not only advertorial; it’s not pestering you to sign up. It’s content that clearly piques your interest.
Nobody likes brands that are constantly in your face, and this is the type of marketing that casino companies are becoming increasingly known and chastised for. Yes, the odd casino game promotion can be fun to check out, but rifling through 25 different e-mails a day from 20 different casino gaming companies is not something you want to be doing during your daily admin.
On top of this, many of these e-mails are generic and don’t give you the full breakdown of the terms and conditions on their tagline, which is often what makes or breaks the quality of a casino bonus. We know it’s a saturated market, and every bit of promotion counts, but this scattergun approach is one of many e-mail marketing strategies that can easily put people off.
The Aim Of The Game Is To Have Fun
Casino gaming is a trickier road to navigate and stay neutral; it involves monetary loss, and if somebody is unable to keep their betting within a manageable timeframe or bankroll, then the results can be catastrophic. Collectibles don’t have to worry about this; there are some games where you can play for money, but the overwhelming majority of those who play CCG and enter tournaments are doing so as a bit of fun, even in World Championship events.
Casino games are also meant to be fun. They aren’t meant to be a source of income, nor will you find ways to get one over on the house. Gamble with money you can afford to lose, do not overstretch your bankroll, chase losses, or borrow money to bet.
If you find yourself doing any of these things, this signifies you have a problem, and it is crucial to stop betting and to seek the assistance of a problem gambling charity or a specialist who can help you nip this in the bud before it becomes all-consuming.
All too often, casino websites advertise games, strategies, or ideas for people to beat the house. Not only is this false advertising, but in many jurisdictions, it is actually against the law to do this. No casino game is a source of income, and should never be advertised as such. However, with CCG tournaments and events, these underlying issues rarely surface, and they tap into the fact that the game is fun and should remain that way.



